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๐ŸŒฟ Hypoallergenic Formula

Pure Care for
Sensitive Skin

Protect what matters most with Pureen HAD. Our USA-formulated, plant-based detergent is biodegradable and hypoallergenic, helping to protect your baby's delicate skin. A gentle, residue-free clean perfect for the whole family.

โœ“ 100% Biodegradable โœ“ Zero Chemical Residues โœ“ Ultra-Concentrated Formula
Pureen HAD Hypoallergenic Baby Detergent
๐Ÿ•Š๏ธ
Hypoallergenic Formula
๐ŸŒฟ
Plant-Based Surfactant
๐ŸŒฟ Plant-Based Formula
โ™ป๏ธ 100% Biodegradable
๐Ÿ‘ถ Safe for Newborns
๐Ÿ‡บ๐Ÿ‡ธ USA Formulated
โœจ Zero Residues
H
Hypo
A
Allergenic
D
Detergent

What is Pureen HAD?

HAD stands for Hypoallergenic Detergent โ€” a premium baby laundry detergent specially developed in the USA. Formulated with biodegradable, plant-based surfactants, it provides a deep clean that is safe for babies' delicate skin and adults with sensitive skin.

HAD helps prevent rashes and allergies, leaving clothes fresh and completely free from chemical residues.

100%
Biodegradable
Zero
Chemical Residues
Ultra
Concentrated Formula
PURE FORMULA

What We Leave Out Matters

HAD is formulated without harsh chemicals that can irritate sensitive skin.

๐Ÿงด
โœ•
No Fragrance
๐Ÿงช
โœ•
No Bleach
๐Ÿงซ
โœ•
No Phosphate
๐Ÿ”ฌ
โœ•
No Enzymes
โœจ
โœ•
No Brighteners
๐ŸŽจ
โœ•
No Dyes
๐Ÿ’ง
โœ•
No Residue
โš ๏ธ
โœ•
No Irritants
KEY BENEFITS

Why HAD

Premium features that make HAD the choice for sensitive skin care.

๐Ÿ›ก๏ธ

Hypoallergenic

Does not irritate delicate skin. Ideal for newborns, babies, and adults with sensitive skin.

๐ŸŒฟ

Plant-Based Surfactants

Made from biodegradable plant-based surfactants that are tough on stains but kind to the planet and your baby's clothes.

โœจ

Ultra Concentrated

A high-efficiency formula that cleans all the way to the fiber โ€“ just one capful (๐Ÿงด 28 ml) is enough for a full wash load.

๐ŸŽจ

Color Care

Gentle formula protects fabric colors while cleaning deep into fibers. Your clothes stay vibrant wash after wash.

๐Ÿ‘•

Extends Fabric Life

Cleans all the way to the fiber without harsh abrasion, increasing your clothes life expectancy significantly.

๐ŸŒ

Eco-Friendly

100% biodegradable formula breaks down naturally. Safe for septic systems and gentle on the environment.

POWERFUL CLEANING

Effective Stain & Odour Removal

Gentle doesn't mean weak. HAD effectively removes tough stains and odours.

๐Ÿณ
Grease
๐Ÿฉธ
Blood
๐Ÿซง
Tar
๐Ÿ…
Ketchup
๐ŸŒฒ
Pine Sap
๐Ÿงฑ
Red Clay
๐Ÿ„
Mildew
๐ŸŒฟ
Grass

HAD Liquid Detergent

HAD Liquid Detergent 1000g
๐Ÿ“ฆ
Size 1000g concentrated formula
๐Ÿ“
Origin Formulated in the United States
๐Ÿงช
Formula Biodegradable plant-based surfactants
๐Ÿ‘ถ
Suitable For Babies, sensitive skin โ€“ to prevent skin rashes and allergies

โ“FAQ

Frequently Questions

Everything you need to know about Pureen HAD.